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Posts Tagged‘social videos’

Snapchat for Business: The Ultimate Marketing Guide

Posted January 6, 2022 No Comments

Snapchat is still extremely popular among Millennials. So if your goal is to engage a younger demographic, Snapchat can be a potent source of engagement.  

Snapchat was launched in 2011. And of early 2020, Snapchat and still is one of the top 15 most-used social media platforms in the world.

While Facebook, YouTube and Instagram are still seeing significantly more users than Snapchat each month, using Snapchat for business could still be an effective way for your brand to reach a new audience.

That’s because, as of January 2020, 218 million users were active on Snapchat each day. That’s millions of Snaps created, sent, and seen every day.

If you’re already comfortable using Snapchat, it’s time to take it to the next level. Here are essential Snapchat business tips and tricks you should know.

Benefits of Snapchat for business

First things first: Know that Snapchat might not be the right social media platform for every business.

However, if the following points speak to your brand’s values, it might be right for your brand to use Snapchat for marketing purposes.

Connect with a younger demographic

If your videos for business wants to connect with people under the age of 35, Snapchat is the right place to be. That’s because 82% of all Snapchat users are 34 years old or younger.

And chances are, you might have some trouble reaching this audience over other platforms. More than one third of Snapchat users can’t be found on Instagram.

Data also shows that Snapchat is an engaging platform for this younger audience. On average, users spend 30 minutes per day using Snapchat.

Get users to interact with your brand

Snapchatters are 60% more likely to make an impulse purchase on this platform.

While users are connecting with friends over Snapchat, they are also likely to discover new businesses. Snapchat’s current design connects friends via the ‘Chat’ button on the left-hand side of the home screen.

It connects users with brands and content creators via the ‘Discover’ icon on the right-hand of the home screen.

For example, in the Discover section Snapchatters can see content made by brands using Snapchat for marketing, like Cosmopolitan magazine and MTV.

And just like other social media platforms, users aren’t only connecting with friends. Snapchat users are spending 35% more time in the Discover section every day.

Stand out and show your brand’s playful side

This app was designed to be casual and fun. It’s about being authentic, not picture-perfect. Snapchat even calls itself the app for #RealFriends.

Many of the features you’ll use are about being lighthearted, creative, and even a little cheeky. For example, Snapchat recently launched new ways for users and brands to express themselves, like with cameos and 3D snaps.

How to set up a Snapchat Business account

To effectively use Snapchat for video marketing, you’ll need to create a Snapchat Business account. It doesn’t matter whether you’re using the platform for a large company or whether you’re using Snapchat for your small videos for business — the Business account is needed.

Setting up a Snapchat Business account allows you to do more within the platform. It lets you access more features that will support your marketing strategy.

For example, a few of the features you can access with a Snapchat Business account include:

  • Advertising on Snapchat through its Ads Manager.
  • Age-targeting your custom creations to reach your desired audience.
  • Location-targeting your custom creations to reach an audience in a specific area.

Here’s a step-by-step breakdown of how to create a Snapchat Business account.

1. Download the app

Find the free app in the App Store (for iOS devices) or in the Google Play Store (for Android devices).

2. Create an account

If your business isn’t on Snapchat yet, start by creating an account.

Enter all the relevant information, including the phone number and birthday, and select a username that reflects your brand.

3. Set up a Business Account

Once you have an account, set up your Snapchat Business account by accessing Ads Manager. You’ll log in using the same username and password that you set up for your regular Snapchat account.

Then, you’ll be directed to a page that looks like this:

Enter your business’s legal name, choose which country you’ll be doing business in and choose your currency. Then, a Business Account is created automatically.

For even more details on how to create a Snapchat Business account, watch this video:

4. Start Snapping and creating campaigns!

You’re ready. Create advertising campaigns to help you reach your target audience and start designing fun, quirky content that fits with your business’s tone.

11 essential Snapchat marketing tips for business

After mastering the basic, beginner-level skills, incorporate these tips for effective Snapchat marketing.

Let your audience know you’re on Snapchat

If Snapchat is a new addition for your business, the first step is to let your audience know you’re here. And since the platform is significantly different from Facebook, Twitter or Instagram, you’ll need to try some new techniques to get more Snapchat followers.

There are a few different ways to spread the news.

Cross-promote your Snapchat username

If you have gained a loyal following on other social media platforms, let those users know you’re now on Snapchat. Schedule posts in Facebook. Or schedule Tweets that share the news.

Create an “add me” URL

Click on the settings icon in the top right-hand corner when in your videos for business Snapchat account. Then, click on ‘username’ in the dropdown.

This will show you what your unique “add me” URL is for Snapchat. These URLs always follow the same format: snapchat.com/add/yourusername

Create a snapcode

A snapcode is a badge that people can scan using their phone or tablet. Scanning this helps Snapchatters find you easily and quickly. It works much like a QR code.

Snapcodes also let users find your brand’s unique filters, lenses, and content.

To create a snapcode:

  • Click on the settings icon in the top right-hand corner when in your business’s Snapchat account.
  • Select ‘snapcodes’ from the dropdown.
  • Go to ‘my snapcodes’ to find your business’s own, unique code.

In the same spot, you’ll also see that you can create other snapcodes and connect with other users via their snapcodes.

For example, taking a photo of Teen Vogue’s Snapcode will direct a user to their Snapchat content. The snapcode will collect under ‘scan history’ or ‘scan from camera roll’ in your snapcode settings.

Add the Snapcode or URL to your marketing materials

This could include your website, your email signature, your newsletter, and more.

Know that a snapcode doesn’t have to be viewed on a screen to work. You can add your business’s snapcode to video marketing merchandise as well.

Have an effective marketing strategy in place

Snapchat might not be a fit for every brand. As mentioned earlier, Snapchat is used mostly by individuals under the age of 35 and is known for being a playful platform.

But if that sounds right for your brand, have a clear social media strategy in place before creating your account.

  • Research your competitors. Are they using Snapchat? What are they doing effectively on Snapchat?
  • Outline your objectives. What is your brand hoping to achieve by being on Snapchat? How will you measure success?
  • Create a content calendar. This will help you know when to post content, what content to post, and how much time to spend interacting with your followers.
  • Determine the brand’s look and tone. Plan ahead so that your Snapchat presence looks consistent and is in keeping with your brand’s presence elsewhere.

Know who your audience is and track Snapchat metrics

Use Snapchat Insights, the built-in analytics tool, to see who is viewing your content, understand what content is performing well, and drive a Snapchat strategy that works.

You’ll be able to track important metrics that will help your Snapchat business strategy, like:

  • Views. See how many story views your brand gets per week and per month. Also see how much time users spend viewing your stories.
  • Reach. See how many Snapchatters your content reaches each day. Swipe through the carousel and also see the average view time and story view percentage.
  • Demographic information. Understand the age of your audience, where in the world they’re based, and information related to their interests and lifestyle.

If you’re looking for detailed analytics information, here we show you other, third-party analytics tools that might be handy to use, as well as specific metrics that are useful to track.

Note: Even with a Snapchat Business account, you might not have access to Snapchat Insights. Currently, it’s only available to accounts with large followings.

Interact with other users on Snapchat

On Instagram, Twitter, or Facebook, brands’ content is mixed in with posts from users’ friends and family. This isn’t the case on Snapchat. Here, content from friends and content from brands or content creators is separated.

Because of this split screen design, you’ll need to engage to maintain a presence. Engage on the platform by:

  • Viewing Snaps and stories created by others.
  • Following other Snapchatters.
  • Collaborating with brands or creators.
  • Viewing any Snaps sent to you.
  • Respond to Snaps and instant messages sent to you.
  • Plan to create content regularly. Once you’ve used Snapchat Insights to learn when your audience is on the platform, post at those peak times.

Use Snapchat’s many features to create engaging content

Snaps are designed to disappear, but there is a lot you can do to elevate a simple image or videos for business to make it engaging.

To help your content stand out from other brands’ content in Snapchat’s Discover section, make use of the following features:

  • Draw over a Snap
  • Write captions over Snaps
  • Collect multiple Snaps to tell a narrative
  • Add information like the date, location time or temperature
  • Add background music to Snaps
  • Incorporate polling
  • Add a Snapchat filter (or several) to a Snap
  • Add a Snapchat lens

(Find details on sponsored filters and lenses below.)

For example, publishers like National Geographic create Stories by compiling Snaps to share information like one of their articles would. Their Stories also encourage Snapchatters to click through to the website to read more once the Story is complete.

We’ve compiled detailed instructions on how to do some of the above features, as well as some other Snapchat hacks.

Make the most of sponsored AR lenses

Snapchat’s artificial reality (AR) lenses change the way users experience the world. Simply, they superimpose digital effects, animations or graphics on top of a real-life image.

Plus, Snapchatters can interact with the superimposed image — the AR effects move as your real-life image moves.

Considering 75% of Snapchat users engage with AR every day, creating a sponsored lens that reflects your brand can be an effective way of using Snapchat for video marketing.

AR lenses are made using the free software Lens Studio. In fact, 20% of Snaps use a lens created by brands or other content creators in Lens Studio.

By creating your own AR lens, you’ll reach Snapchatters looking for new, fun lenses to play with and interact with. This also boosts recognition of your brand.

For example, for the 2020 Super Bowl, brands like Mountain Dew, Doritos and Pepsi created sponsored AR lens for Snapchat. These lenses were extensions of their TV ads that played during the Super Bowl, created to reach a wider audience.

Design a sponsored geofilter

Geofilters are a simple overlay for a Snap. They are available to users within a specific area and for a specific amount of time.

A filter could include the addition of an emoji or a designed sticker, include location information or change the colour of a Snap.

As well as using filters that already exist on the platform, you can create a filter specific to your business.

To create a branded filter:

  1. Log in to Snapchat’s Create Your Own.
  2. Create the filter. Maybe you add your business’s logo, text detailing a special product launch or event, or other elements.
  3. Upload the final design.
  4. Choose how long you want your filter to be available. Select a start date and an end date.
  5. Choose a location that your filter will be available in. Snapchatters will only be able to use the custom filter if they are within the area you’ve set. This is called a geofence.
  6. Submit the request to Snapchat. The cost will vary depending on how long the filter is available for and how large the geofence is.
  7. Typically, filters are approved within three hours.

Stay up-to-date with the newest features

Snapchat has introduced several new features recently. They’re creative and quirky. And might not all be a fit for your video for business social media strategy.

Snapchat Cameos

In December, Snapchat launched Cameos. This feature takes the account user’s face and pastes it onto numerous animations and graphics.

Snaps in 3D

Back in September, Snapchat introduced its 3D camera mode feature for select users. This feature makes your Snap come alive by giving it that additional dimension. When users wiggle their phone, they experience that 3D effect.

This could be a useful feature for brands showing off new products or to show more sides to a product than a traditional photo can.

Bitmoji TV

This new feature launched this February. Simply, this is an animated show — but it stars Snapchatters’ avatars. This feature is completely unique to this social media platform.

Make it easy for users to contact your business

Also this February, Snapchat launched its Swipe Up to Call and Swipe Up to Text features.

This new feature might be the most obvious one for brands to adopt. Now, as well as being able to swipe up to visit a business’s website or download an app, Snapchatters can also swipe up to call or text the business from their mobile device.

Considering users are 60% more likely to make an impulse purchase on this platform, this is another way to prompt Snapchatters’ buying decisions.

For now, this feature is only available in the USA and the Middle East.

Advertise on Snapchat using its various ad formats

To make the most of using Snapchat for business, you might want to plan to incorporate its various advertising formats into your strategy.

The numerous ad formats available include:

  • Snap ads
  • Collection ads
  • Story ads
  • Dynamic ads

Dynamic ads are the newest ad format from Snapchat. They launched in October 2019.

As well as raising awareness of your brand and its products, investing in these different ad formats can drive users to your website and encourage purchases.

For example, Buzzfeed uses the ‘Shop’ feature, which directs Snapchatters to its product catalogue.

Target ads to a specific audience

With a Snapchat Business account, you can set specific filters so your ads will reach specific audiences.

This can help you reach Snapchatters who are already interacting with your brand. But it can also help you reach a new audience.

For example, you can target your Snapchat ads to a lookalike audience. That means Snapchat helps you reach people who might be interested in your brand because of their similarity to other Snapchatters who are already interacting with your brand.

You can also target ads by the age of the user, by their specific interests, or by their previous interactions as a customer of yours.

Now that you know some of the benefits of Snapchat for businesses, how to get your Snapchat Business Account set up, the features your business can incorporate on Snapchat, and how to leverage Snapchat ads, it’s time to make the most of this platform for marketing your video for business.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliant. Plus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email hello@modusfilm.com or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

Why Buying YouTube Views Is Bad For Video Marketing

Posted December 6, 2021 No Comments

Ever wondered if you should buy subscribers to help grow your YouTube channel? Well, it’s pretty simple, you shouldn’t! As a social media video production company trust us, you don’t want to do it. And this is the main reason why. (Advice from an expert videographer, kent).

Below are YouTube’s Terms of Service. You probably haven’t read them, and that wouldn’t surprise me because nobody ever reads them. But as a videographer we have and if you have intentions of buying subscribers, then you may want to read Permissions and Restrictions section 6, which states that you are not allowed to do the following:

Cause or encourage any inaccurate measurements of genuine user engagement with the Service. Including by paying people or providing them with incentives to increase a videographer in Kent’s views, likes or dislikes.

Take some sound advice from us a video marketing agency, it doesn’t matter where you buy your subscribers from, and it doesn’t matter how much they promise your subscribers are legitimate, and will genuinely watch your content. Ultimately, you have paid somebody to try and artificially grow your channel, and to manipulate YouTube’s metrics, and that is against Terms of Service. And the buck stops there. YouTube are the gatekeepers, and if they find out what you’ve been doing, then your channel will most likely be suspended or terminated.

Why Buying Subscribers is So Bad For Your YouTube Channel

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Don’t Buy YouTube Subscribers

Now let’s say for argument’s sake that you do buy some subscribers and YouTube doesn’t take down your channel. What are you actually going to get from those subscribers you paid for? Well, it’s kind of similar to sub4sub. And while we are on the subject of sub4sub, I hope that it won’t come as a surprise to you to learn that this practice also falls under the fake engagement policy. Buying subscribers, sub4sub, you know it’s wrong, don’t do it.

Now let’s put on my hypothetical hat for a second. Let’s say you were on the other side of a fence, and somebody paid you to subscribe to a channel, and maybe watch a video. Once you’ve done what you were paid to do, you’re under no obligation to watch any more of their content or to stay subscribed to their channel. You didn’t choose to watch their content in the first place, there was a financial incentive. That’s not really the relationship you want with your audience, is it?

Granted, that was hypothetical. But you know what I’m talking about. Nobody said YouTube was easy and buying subscribers and indeed views make it impossible because your channel will be terminated. This is all blood, sweat, tears, and hopefully at the end of it, some success. But being a video marketing agency we know the important thing is, you need to do it organically. So no, this isn’t a videographer in Kent telling you how to buy YouTube subscribers better. This is a video marketing agency educating you why you shouldn’t buy YouTube subscribers. And we hope you found it valuable. If you did, you may be on the cusp of subscribing to our YouTube channel. And if this little graphic down here helps push you over the edge, which is allowed by YouTube, then go ahead. And that’s how you get subscribers the right way.

VidlQ Software

social media video production
VidlQ Software

Well first of all, the vidIQ software is certified directly by YouTube, and that means we have to go through compliancy checks every year or two to make sure that our software isn’t doing anything that it shouldn’t. We follow Terms of Service on YouTube. Simply put, we are not a hacked piece of software. There isn’t a magic button in vidIQ that gives you more views and more subscribers.

What we do is signpost your journey. Point you in the right direction. Whether that be through researching YouTube, finding the right keywords to better serve your videos to the right audience. Analyse every single video on the platform to find out what’s working for your competitors or what’s successful for a particular channel. How you can potentially follow that success. Auditing your own channel, going through all of those YouTube analytics and bringing the important ones to the surface with single clicks, and suggesting actions that will help fix problems on your channel and help you grow quicker.

Not necessarily help you grow by hacks, but by helping you grow organically. vidIQ is free to download.

YouTube Giveaways: The Rules

videographer in Kent
YouTube Giveaways

Now as we’re on the topic of growing subscribers, there is one more grey area to take a look at. Giveaways. Can you encourage people to subscribe to your channel during a giveaway? You are allowed to hold a giveaway contest on YouTube, but there are lots of rules surrounding them.

I also spotted a Tweet from Team YouTube that says, “Giveaways are still allowed! What we don’t allow is linking to sites that solely aim to drive up subscriptions or other engagement metrics like views or likes through external contests and other means. Since that’s the case with this site, it violates our external links policy.”

And what YouTube was talking about here was Gleam. This service helps users manage competitions by giving entrants multiple ways of entering a contest, such as following the user on Twitter, or subscribing to their YouTube channel, watching a video. But unfortunately, YouTube doesn’t want you to do any of that anymore, because it manipulates its metrics.

So again, our advice would be to not use giveaways on YouTube that encourage the viewer to subscribe to a channel to enter the contest.

Want To Get More Views on YouTube?

video marketing agency
YouTube Views

If you want to take your YouTube channel to the next level and get more views on YouTube then make sure to download vidIQ. Join over 1 million other users and use vidIQ to help you research YouTube, analyse videos, audit your own channel.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some ground breaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliant. Plus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email hello@modusfilm.com or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

Best Smartphone For Film Production

Posted November 11, 2021 No Comments

The problem with many film production cameras available on the market today is they tend to break the budget for many independent filmmakers. 

There is good news for those video producers that are looking for an alternative film production camera and it’s called your smartphone.

That’s right, today’s smartphones shoot amazing 4K quality video production footage. They are real competition for some of the best selling filmmaking cameras out there on the market. 

This post is for film producers looking for a cheaper alternative to a video production camera, and what phones are the best for video and film production.

With the advancement in smartphone camera technology, the huge amount of storage space available, fast processing speeds, and video production apps to help you along the way, it’s no wonder why video producers are choosing a smartphone for his/her next film project. 

Are you thinking about using a smartphone for your next film project? I will break down what the best 4k video phones are, so you can start your video marketing cheaper than you ever thought possible.

Best Smartphone For Filmmaking In 2021 – Video Production

Smartphones For Film & Video Production

Smartphones are not just for making phone calls. They are powerful palm-sized computers that also take amazing 4k videos.

Beginning to advanced video producers are using smartphones to shoot amazing movies at a fraction of the cost for a professional 4k filmmaking camera.

With so many great smartphones available on the market that can produce incredible video footage, it can be difficult to choose the right one for you. 

Below are reviews of the best smartphones for film production chosen by my filmmaking colleagues shooting short-films while stuck in self-isolation.

Apple iPhone 11 & 12 Pro Max

video marketing
Apple iPhone

Since the Apple iPhone 7, video producers were given the ability to shoot features with, as long as you had conversion lenses attached to the smartphone.

Directors attached lenses like Moment anamorphic lens to give the iPhone footage a more cinematic look to the footage.

With the release of the iPhone 12 Pro Max, Apple has finally added 5G to its flagship Smartphone

It features the powerful A14 Bionic chip, 5G to download and stream high-quality video marketing, a bright 6.7″ Super Retina XDR display, and Ceramic Shield for better drop performance. 

Apple‘s new LiDAR scanner improves autofocus in low light conditions and offers night mode for portrait photos.

Apple Pro RAW is a film production dream because it will give you full creative control over colour, detail, and dynamic range on the iPhone or with a third party app. 

It has an extended dynamic range for video production up to 30fps and cinematic video stabilization for video marketing in 4K, 1080p, and 720p. 

Apple continued with the three rear camera system like the predecessor Apple iPhone 11 pro max. 

The Apple iPhone 12 Pro Max features a 12mp 26mm f1.8 wide-angle, a 52mm f2.8 2x telephoto. A super-wide 13mm f2.4 lens, so loyal filmmakers to the Apple eco-system are now rejoicing in the fact that they now have an amazing filmmaking smartphone. 

The iPhone 12 Pro Max rear cameras will shoot in 4K UHD at 24/30/60fps, 1080p at 30/60/120/240fps, 720p at 30fps.

If you are using the front camera for vlogging, it will shoot in 4K UHD at 24/30/60fps, 1080p at 30/60/120fps. 

Maximum storage of the iPhone 12 Pro Max is 512GB with 6GB of Ram. The screen also has a maximum refresh rate of 60Hz.

About Our Video Marketing Agency

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliant. Plus we carry on working!

Do You Need to Talk to a Marketing Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email hello@modusfilm.com or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

How to Sell Using Video: Product Videos for Marketing

Posted October 28, 2021 No Comments

How to sell with videos? Is video marketing even worth the trouble?

The following is a guide that explains everything you want to know about producing videos for marketing to help increase video SEO.

Our video company will have you know that video marketing is very important for every video company. This post will explain why this is as well, and whether it’s best to get help from a video marketing agency.

For all your questions, this guide has the answers. Read on to learn all about video content marketing.

Is Video Marketing Dead

There was a time when video marketing was simply one of many marketing options. Now, it shouldn’t be considered optional at all. Right now, video content makes up 71% of all downstream internet traffic, according to Comcast.

Other statistics confirm the importance of video marketing, too. According to Wyzowl, consumers would rather watch a video than read about a product they are interested in buying.

These facts make it clear that advertising with video is now more important than ever before. What’s more, your competition certainly knows this to be true. If you still only produce written marketing content, we’re afraid you won’t stand much of a chance.

VIDEO COMPANY
Is video production an option?

What Video Marketing Can Do

Besides these cold, calculated statistics, it’s easy to see why video marketing is important simply because of what it can do. Below are the most important examples of this along with a little bit on how you would go about creating such videos.

1. Demo Your Products and Services

The most obvious benefit of video marketing is that you can explain and showcase your products in a way that no amount of text ever could. With text, your audience can only imagine, but with a video, they hear, see, and even emote.

Besides physically holding the product in their hands, there’s no better way to communicate this information. Your audience will gain a deep understanding of your product and see it in action.

The easiest way to create these videos is to perform a live demo and record it. You can even involve actual consumer participants. This way, consumers can see real people, just like them, reacting to your product.

You don’t have to, though. Simply demonstrate all the uses and features of your product. Start with opening the box and listing the contents and go from there.

2. Answer Your Customers’ Questions

Do you find that a lot of your customers keep asking the same questions? How-to videos could be a great way to provide the answers you’re customers are looking for through Youtube.

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Obviously, you should start with specific questions that customers have actually asked you. But you can also take any task that customers would use your product for and turn it into a how-to video.

Also, do you already have a blog on your website that answers your customers’ questions? It’s very easy to turn your current blog posts into video content. Even a simple video of text or narration over product footage gets your content to appear in online video searches.

3. Boost Your Website Traffic

As mentioned, video is the most looked-at content on the internet. If you don’t have any videos on your website, people will have to look elsewhere.

Also, a lot of video content is displayed in “cards” at the top of search engine result pages. Search engine users could see your website videos before all other results, simply because of the type of content it is.

4. Expand Your Audience

Likewise, a lot of internet users are looking for video content exclusively. If they perform a video search on Google or they check YouTube for content, will they find your videos?

That depends on whether or not you have published any. Any text or images you have published online are excluded from these results. By creating video content, you gain access to the internet’s largest audience—an audience that you couldn’t reach any other way.

5. You Can Also Get Professional Help

Lastly, no one ever said you had to plan and execute your video marketing strategy all by yourself. In fact, it’s usually best to outsource, anyway.

If you do create your own videos, you’ll most likely have to hire an in-house video marketing team. With all the scouting, interviewing, and hiring, it’s a lot more trouble than outsourcing to a video marketing agency.

Such agencies are experts at both advertising and video production. They can make sure you have a steady stream of video content each week. Or, you can simply hire them for individual video projects as often as you need a little extra help.

Our video company, Ashford, Kent specialists in video marketing

Share This Valuable Information on How to Sell With Video

Now that you know how to sell with video and why it’s important, follow the tips above to make your own marketing videos. Also, share this guide with those in your company who can help you with your video production.

About Us

Modus Film is a video production company based in Kent and London. Our services are nationwide and our video marketing agency can help you make some groundbreaking content. If you want to discuss this further contact us or better yet see how video marketing can transform your current marketing mix. We are now fully PPE compliant. Plus we carry on working!

Do You Need to Talk to an Expert?

As video marketing experts we are specialists in all forms of video marketing. Here at Modus Film, we have completed many projects for our clients that have required us to define a digital strategy with really great results. If you want to speak to a specialist email hello@modusfilm.com or call us on 01233 273 273.

We are still an active video marketing agency. Video production company London, Video production agency Kent.

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